Check out the winners below in our Best LinkedIn Company Pages of 2017 SlideShare and discover key takeaways you can use to set your own Company Page apart. Wil je meer weten over het succesvol inzetten van LinkedIn? Waar veel bedrijven geld steken in Facebook advertising, lijkt het voeren van campagne … Not just for brand visibility, but also for building and sustaining a useful community around your products and services. Editor's Note: As 2020 approaches, we're looking back at some of 2019's most popular posts on the LinkedIn Marketing Blog. What They Do Well: Hays creates a ton of excellent PDF-based content, and often uploads it directly to their feed for easy consumption. Molly Raycraft summarises what techniques you can learn from 2017’s top 10 best LinkedIn company pages. De company page is de ‘hub’ voor je bedrijf op LinkedIn. Last week, we asked you to nominate the businesses and organizations that impressed you most on LinkedIn this past year. LinkedIn | 15,568,298 followers on LinkedIn. Rotterdam Pages is an online and offline guide. L’exploitation des leviers publicitaires à disposition. Hays also showcases original research, features enticing snippets to promote larger content offerings, and strikes a deeper chord by highlighting initiatives such as #WorldMentalHealthDay. Take a peek at their posts on the RTA revolution, 5G, digital transformation, and sought-after employee skills — you’ll see what we mean. Many of our top 10 Company Pages also capitalized on LinkedIn Career Pages and LinkedIn Showcase Pages to reach and engage unique audiences with hyper-relevant content. Tip 8 – Optimaliseer je LinkedIn-bedrijfspagina Fris jouw LinkedIn-bedrijfspagina op. We hope you found inspiration from this year’s winners. Nog een paar andere beeld-tips: 1. We’ll list some of the best small business LinkedIn Pages we’ve come across shortly, but first let’s cover the benefits and attributes of a high-quality Page. These companies don’t just deliver compelling content, though. They encourage engagement by interacting with their visitors and followers on LinkedIn. One post asking their audience about sleep habits received 66 comments, showing how a simple question can stir up major engagement. * This field is required. Meer succes met LinkedIn. Voor als het wat rustiger is op je werk of als frisse nieuwe start van je persoonlijke activiteiten op LinkedIn. The photo of LinkedIn secret sauce is directly connected to the secret sauce copy in the header. Why the page was built: To get visitors to download insider tips for marketing on LinkedIn. Fortunately, our awesome community has once again taken charge. put out a call last month for submissions, We hope that reading through these examples, Illuminating content on digital marketing. LinkedIn company pages are essential. Jabil. Every year, the Best of Pages campaign grows bigger and better, all thanks to our community of ambitious professionals. Some familiar organizations, some newcomers, and a wide range of different industries and specializations are represented in our diverse mix of winners for Best of Pages 2019. Your LinkedIn Summary is the place where you tell your story. Read on for an overview of results from the competition, and then a full rundown of winners complete with takeaways, best practices, and examples that you can selectively apply to your own LinkedIn Page. Best Practices voor je LinkedIn Company Page Als je beheerder bent van een LinkedIn Company page, en je daarop wilt gaan publiceren, is het goed om in gedachten te houden waarom ruim 400.000 mensen (gebruikers is zo’n jeukwoord) elke dag op LinkedIn actief zijn in Nederland. And thank you to everyone who participated, helping give recognition to these leading brands on LinkedIn. Very satisfied; Satisfied; Somewhat satisfied; Neither satisfied nor dissatisfied Over contentcreatie, leadgeneratie, professionaliseren van je profiel en jouw zichtbaarheid? Build and engage with your professional network. Share PowerPoints, PDFs, and Word Docs. What They Do Well: Hotmart celebrates company wins in a fun way, spicing up the copy of their posts with the universally-recognized language of emojis. Don’t confuse it with the Experience section. What They Do Well: Aurecon runs a popular podcast, which they promote on their LinkedIn Page through guest highlights, photo sizzle reels, quote cards, sound snippet excerpts, and more. What They Do Well: Jacobs takes advantage of the post-pinning capability to keep their most resonant content visible at the top of their Page: This slick video conveying the brand mission has driven more than 42,000 views and 1,500 reactions. With millions of jobs on LinkedIn, find one meant for you. Overall, how satisfied were you with your experience on the LinkedIn Help Center today? It’s always important to remember that businesses are collections of people, and Hotmart embraces this by consistently putting human faces forward. Questions from where to eat, drink and visit to where to look for housing and registration. Al deze tips bundel ik in dit blog zodat je altijd een handig overzicht hebt. We see a lot of boring landing pages. Here are 17 cool landing pages we wish we made—plus tips for creating list-worthy landing pages of your own! We appreciate all your nominations. INTRODUCING THE BEST LINKEDIN COMPANY PAGES OF 2014! What They Do Well: They’re masters of video on LinkedIn. Opgelet! Michael Page Nederland heeft meer dan 30 jaar (wereldwijd meer dan 40 jaar!) In addition, they use their Page to drive registration for events, including those where company leaders are speaking. Benefits of a LinkedIn Page for your Small Business. Every day, our team comes across organizations that are doing creative and innovative things to distinguish their brands on LinkedIn. LinkedIn company pages are important to businesses. Volgers checken 6x vaker een career page van een bedrijf. Jouw persoonlijke profiel in een nieuw jasje. Voeg specialiteiten toe aan je bedrijfsprofiel – don’t be shy! Berichten aan bekenden zijn een goede manier om relaties te versterken terwijl u de volgende stap in uw carrière zet. Er blijkt veel behoefte te zijn aan een praktische invulling van de marketingmogelijkheden op LinkedIn. (Also: note how they interact with commenters to create two-way brand conversations!). They’re giving visitors an inside at the company culture, mission and vision. The sheer multitude of marketers doing amazing work on LinkedIn is inspiring to say the least. What They Do Well: Jabil keeps a finger on the pulse of its surrounding community and substantiates its #JabilCares initiative by participating in local events for Veteran’s Day, breast cancer research, the American Heart Association, and more. Gedurende deze periode zijn we uitgegroeid tot één van de bekendste en meest gerespecteerde werving en selectie consultancy bedrijven, met meer dan 6.000 werknemers wereldwijd. Met regelmaat post ik tips op LinkedIn om je Linkedin bedrijfspagina beter in te zetten. The number of people who got involved and championed their brands was truly remarkable, demonstrating the power of employee activation in action. Like many, they use LinkedIn as a vehicle for attracting talent, with their serial “Hot Jobs of the Week” posts drawing attention to various roles such as engineers/PMs, environmental consultants, and specialized manufacturing professionals. Via deze pagina kun je volgers informeren over actuele zaken, vacatures, (nieuwe) mensen, producten en diensten. This one ranked No. Snijd je beeld altijd bij op 1200 x 628 pixels (of 600 x 314 pixels)… Why did we choose these LinkedIn Company Pages over the other nominations? In volstrekt willekeurige volgorde vind je daarom 15 tips. They also celebrate their people, highlighting birthdays and anniversaries. What the page does well: No header navigation helps keep visitors focused on the landing page. As you grow the following for your small business LinkedIn Page, you increase your organic reach on … Campagnes. So when we're grabbed by the background imagery, drawn in by the copy, or inspired by the CTA, we remember. Post, respond and edit your Page via mobile with the LinkedIn app. They also showcase diversity and engagement in the workforce by elevating employee faces, voices, and community work. For many, LinkedIn is the most popular social media tool in B2B marketing. What They Do Well: Teleperformance makes exemplary use of native video, frequently sharing quick-hit content that is short, snackable, and easily digested even without sound. Thank you to everyone who nominated the businesses and organizations that inspired them on LinkedIn this year. Er zijn 4 premium betaalpakketten, LinkedIn expert Corinne Keijzer legt overzichtelijk de verschillen uit. For more tips on creating a compelling Company Page, view the Best of Company Pages SlideShare. Here’s an extended look at who won, and what these organizations do especially well on LinkedIn to stand out from the pack. Zodra je je LinkedIn company page ingesteld hebt en beheerders hebt toegekend, wordt het zaak om je deze goed te gaan onderhouden. 1. Welkom op het bedrijfsprofiel van Michael Page Nederland. Hays is the leading recruitment company on LinkedIn, and they're proud to show they have over 1.9m followers: Hays positions itself as an industry thought leader by sharing content for recruiters, job seekers, and offering general career advice to its followers. They mix in plenty of links to their owned blog content, as well. Best LinkedIn Company Pages of 2017 SlideShare, Illuminating content on digital marketing. 78 procent van deze volgers is bereid een InMail (bericht binnen LinkedIn) van een recruiter te accepteren. Overall, how satisfied were you with your experience on the LinkedIn Help Center today? Followers for #bestofpages Hashtag on LinkedIn: 1,398. Aurecon. Ook als e-book verkrijgbaar! Many of our top 10 Company Pages also capitalized are also attracting top talent by sharing remarkable experiences from employees. Now, we’ve tallied the results, narrowing the field to 10 overall winners. They’re smart to use the starpower of their executives to drive a larger audience. Cvent. Het was lange tijd een punt van frustratie: de … Les entreprises qui réussissent … This platform is build based on the daily questions we have received over the years. Through your Company Page, Careers Page and Showcase Pages, you can strengthen different elements of your brand in ways that complement one another. Bestel het nu of krijg het gratis bij een van onze workshops LinkedIn. With more than 675+ million members worldwide, including executives from every Fortune 500 company, LinkedIn is the world's largest professional network. What They Do Well: In addition to the materials a prospective candidate can view in Deloitte’s robust and informative Life tab, they also promote their corporate culture through native video featuring real employees, helping attract top talent. Deloitte. ; The “sauce” image is relevant to both the copy and the advertisement. Bring your whole brand to LinkedIn … See you next year in the winner’s circle. Who knows, maybe next year we’ll see your company on the list. Connect with your community in real-time using LinkedIn virtual events solutions. Zorg er dus voor dat je regelmatig iets plaatst wat voor je publiek interessant kan zijn, zodat het voor hun de moeite waard is om jouw bedrijfspagina te volgen. Wel of niet betalen voor LinkedIn, dat is de vraag. What They Do Well: As you scroll through the Page feed, you’ll quickly come to notice that Cvent is not product-first in their content — they genuinely want their content to be useful and relevant to their audience. React and comment on hashtag feeds associated with your Page. Inspiration awaits! Gemiddeld volgen leden van LinkedIn 6 bedrijfsprofielen. What They Do Well: Not only does Cognixia regularly share native video and blog content tackling key issues in their industry, but they do so in a way that is crisply and uniformly branded. We received over 9,000 nominations and are excited to announce the Best LinkedIn Company Pages of 2017! Hays. They also recently plugged into Veteran’s Day to demonstrate company values, as part of their #MondayMotivation series. Login to LinkedIn to keep in touch with people you know, share ideas, and build your career. 7. We put out a call last month for submissions in our annual #BestofPages contest, and thousands of people made their voices heard. Een enorme open deur om mee te beginnen, maar aangezien er nog altijd voldoende wordt gepost zonder beeld (en soms zelfs zonder begeleidende tekst, maar daarover later meer) geen overbodige luxe om te noemen. Daardoor trekt het nog meer aandacht. If asked to come up with a list of our favorite LinkedIn Pages, we wouldn’t even know where to begin. They’re giving visitors an inside at the company culture, mission and vision. It’s a tremendous display of diverse, compelling content that can align with any follower’s consumption preferences. Check out the winners below in our Best LinkedIn Company Pages of 2017 SlideShare and discover key takeaways you can use to set your own Company Page apart. Based in Paris (France), MeilleursAgents.com provides an outstanding heatmap of Paris real estate prices and allows sellers to safely price their property and hire the best brokers to execute the sale. Onder de ‘about us/over ons’ sectie biedt … ervaring in de professionele werving en selectie. Gesprekken vandaag kunnen morgen tot een kans leiden. LinkedIn is a standard for any business, but how can you make your brand’s profile stand out from the crowd? Volgers solliciteren 3x sneller op een bedrijf dat ze al volgen. Check out the winners below in our Best LinkedIn rolde een nieuwe indeling van het LinkedIn-profiel uit. 3 Brilliant LinkedIn Company Pages Hays. They humanize their brand by featuring company leaders in the video content, and establish credible thought leadership through the use of third-party stats. They also do a great job of using LinkedIn to raise awareness and drive registration for webinars, incorporating the clever use of video for this purpose. Offline we offer guided Tours and online we are a platform for all about the city. Here’s how you can make sure your LinkedIn company page is useful to people who are interested in what you do. Access knowledge, insights and opportunities. For example, check out the company’s branded digital magazine, Hays Journal, which you can page through right on LinkedIn. This year’s class of finalists is impressive, as was the enthusiastic participation from the LinkedIn community. Hotmart. * This field is required. Beheerders regelen vanaf nu ook alles vanuit de app. Je kunt de URL aanpassen door de bedrijfspagina te bewerken en dan op ‘Public URL’ te … #InItTogether Founded in 2003, LinkedIn connects the world's professionals to make them more productive and successful. Win-win. We’re excited to learn from and celebrate the 10 Best LinkedIn Company Pages of 2014! Meilleurs Agents | 12,573 followers on LinkedIn. Philips. Check out their posts on event planning, event technology, and GDPR. The companies in this list feature thought-provoking content and eye-catching imagery that showcases the best of their brands to their respective audiences on LinkedIn. We loved their “Peek Behind the Scenes” special on LinkedIn Live, and we also dig the “Philips Translates” series, which covers topics like why we sleep and how jet lag affects the brain. Dan is dit boek een absolute must have voor jou (en je team)! With over 13 million LinkedIn Company Pages, we appreciate your help in finding the best of the best. Met de functie Open To Work kunt u vertrouwelijk aan recruiters of in het openbaar aan de LinkedIn-community laten weten dat u op zoek bent naar een nieuwe kansen. MeilleursAgents.com is an innovative real estate service for individuals selling property. LinkedIn Pages. We hope that reading through these examples helps inform and inspire your organization’s LinkedIn Page strategy going forward. Very satisfied; Satisfied; Somewhat satisfied; Neither satisfied nor dissatisfied Voor het persoonlijke profiel deel ik de tips in een apart overzicht , deze gaan voornamelijk over social selling en personal branding. 675 million+ members | Manage your professional identity. We’re big fans of the quote cards they share on their Page. Cognixia. Een relevant beeld trekt niet alleen de aandacht, het zorgt er ook voor dat je post meer ruimte inneemt op het beeldscherm, zeker op een mobiele telefoon. In dit artikel bespreek ik daarom graag de mogelijkheden van de company page. Evernote The Nature Conservancy Dell Marketo Hootsuite Procter & Gamble L’Oréal Tesla Motors Luxottica Group Wells Fargo Knowing how to make best use of your Company Page is therefore an important foundation for more effective marketing on LinkedIn. Plaats een sfeervolle coverfoto, stel een logo in en – belangrijk – kies voor een aangepaste URL.
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